Blackstone Weighs Sale of Motel 6 Owner: Report

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A famous investment firm is leaving the light on for potential buyers of its budget hotel portfolio.

Blackstone’s real estate division is once again considering selling G6 Hospitality, which owns the Motel 6 and Studio 6 chains, Bloomberg reported Monday.

Blackstone, one of the world’s largest real estate investors, is in talks to gauge interest from potential buyers of the hospitality company, Bloomberg said, citing sources. Blackstone is said to value G6 Hospitality at more than $1 billion.

Representatives for Blackstone and G6 Hospitality did not immediately respond to a request for comment. G6 Hospitality CEO Julie Arrowsmith talked up the brand to potential franchisees at the Asian American Hotel Owners Association conference last week. Rob Harper, head of real estate asset management Americas at Blackstone, is a key person at the firm overseeing the G6 Hospitality asset.

G6 Hospitality, based in Carrollton, Texas, operates more than 1,400 economy hotels across the U.S. and Canada. Blackstone bought the Motel 6 and Studio 6 brands from the Paris-based hotel giant Accor in 2012 as part of a $1.9 billion deal that came with about 1,100 hotels. The private equity firm has since moved to a mostly asset-light model for the business.

Budget hotel brands like Motel 6 and Studio 6 outperformed much of the hotel sector during most of the pandemic, but in recent months, economy hotels in the U.S. have performed less well than higher-end properties.

Accommodations Sector Stock Index Performance Year-to-Date

What am I looking at? The performance of hotels and short-term rental sector stocks within the ST200. The index includes companies publicly traded across global markets, including international and regional hotel brands, hotel REITs, hotel management companies, alternative accommodations, and timeshares.

The Skift Travel 200 (ST200) combines the financial performance of nearly 200 travel companies worth more than a trillion dollars into a single number. See more hotels and short-term rental financial sector performance.

Read the full methodology behind the Skift Travel 200.

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